Profile Products Hires National Sales Manager for Horticulture

May 16, 2019

Ken Fisher

Profile Products has announced the hiring of Ken Fisher as a national sales manager. Fisher will focus on growing sales, building awareness, securing key accounts and strengthening customer relationships in the horticulture market.

“Ken is a proven performer in the areas of process engineering, product and business development, supplier and team management, and growing sales and margins,” said Jennifer Neujahr, director of horticulture at Profile Products. “I am confident our HydraFiber® customers will benefit from the knowledge and experience he brings to our already highly skilled team.”

Fisher has nearly 30 years of experience in the commercial and consumer horticulture industry. Most recently, he worked in a variety of managerial roles at MasterTag. Prior to working at Profile, Fisher also had positions at White Flower Farm, Michigan Bulb Company, Michigan Department of Agriculture and USDA. He holds a bachelor’s degree in horticulture from Michigan State University. Fisher will be based in South Carolina.

"Our company roots are in bark and we have been a promoter of sustainable forestry for many years. Finding a forestry product like HydraFiber to replace non-sustainable raw materials in media was very exciting. It is a technology we are investing in for the long run."

Neal McKeown

Business Development Manager

Gro-Bark

"We are using the 365WB HydraFiber material in our mix. The moisture content is about 55%, and the mix holds together like a loose snowball to give us the best 'loft' during filling. It rolls through the mixing line well and fill the pots nicely. Handling the new mix is a little different…but it's working!"

Chris Bergen

Owner

Bergen's Greenhouses, Detroit Lakes, MN

“Adding HydraFiber to our production has been seamless, especially with our larger containers.”

Amy Morris

Co-Owner

N.G Heimos Greenhouses, Inc - Millstadt, IL

"Previously when we would move some of our dormant grass liners to heat, we would see tremendous top growth, but rooting would lag behind and there’s not much you can do to enhance plant quality without good roots. When we moved these liners to a HydraFiber blend, we had a very successful crop – plants grew uniformly and we had good root quality throughout the crop across various varieties.”

Bill Hall

Head Grower

Hoffman Nursery, Rougemont, NC

“Our basil crop finished five days earlier when we trialed in a blend with 30% HydraFiber Ultra 160WB in place of perlite. We’re working closely with their team now to make the full switch to HydraFiber by Fall 2020.”

Marco de Leonardis

R&D Operations Manager / Organic Production Coordinator

Freeman Herbs, Beamsville, ON

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