Welcome to the Press Room

Stay up to date with the latest HydraFiber press releases.

Ferdi van Elswijk Joins Profile Growing Solutions as Global Head of Hydroponics
October 1, 2024
Profile® Products announced the addition of Ferdi van Elswijk to its Profile® Growing Solutions team.
Profile Growing Solutions Strengthens Team with Promotions and Key Hires
September 4, 2024
Profile® has promoted three of its leaders and welcomed three new hires, further enhancing its Profile® Growing Solutions team.
Profile Products Welcomes Two New Hires to Strengthen Horticulture Division
July 2, 2024
Profile® is pleased to announce two significant additions to its Profile® Growing Solutions business.
Cultivating Growth: Profile Products Promotes One, Adds Three to Horticulture Business
March 7, 2024
Profile® is pleased to announce the promotion of Michael Moore as well as three new hires for Profile® Growing Solutions.
Profile Products Hires Regional Sales Manager for Blender Accounts
December 12, 2023
Profile recently hired Michael Gantt as the east coast sales manager of blender accounts for the horticulture business.
Profile Horticulture Announces New Propagation Fiber Product Line
November 28, 2023
Product line features HydraFiber® in reimagined substrates for plant propagators.
Profile’s Neujahr Selected to Participate in Prestigious Horticulture Academy
August 14, 2023
Leadership academy presented by AmericanHort and the Horticultural Research Institute to foster leaders and innovation.
Profile Products’ Ryan Knauer Named to 40 Under 40 Class of 2023
May 3, 2023
Profile Products is pleased to announce Ryan Knauer was selected by Greenhouse Product News as an honoree in the 40 Under 40 Class of 2023.
Profile Products Hires Director of Sales, Technical Services Manager, Product Manager
April 12, 2023
Profile Products is pleased to welcome Mark Wilson, Harman Gilbert and Matt Garrett to the horticulture team.
Profile Products’ HydraFiber Receives UL Solutions Certification
March 13, 2023
HydraFiber® recently received the Recycled Content Environmental Claim Validation (ECV) from UL Solutions, a global leader in applied safety science.
NASA Explores New Crop Growth Aboard ISS Using Two Profile Products Technologies
December 6, 2022
In a historic moment that could positively impact the future of food production, tomatoes will be grown in space for the first time thanks to the product solutions and technical expertise of Profile® Products.
Profile Products Acquires Quick Plug From Dümmen Orange
November 15, 2022
With the acquisition of Quick Plug, Profile Products expands its robust horticulture product line and establishes the company’s foothold in the controlled environment agriculture space.
Profile Products Acquires Nivetha Exporters, Expands Horticulture Portfolio with Access to Coconut Coir
September 6, 2022
The acquisition will complement Profile’s robust horticultural product lines to round out the company’s raw material offerings.
Profile Products’ HydraFiber Earns Prestigious RHP Certification
July 14, 2022
HydraFiber® is making strides as the first U.S.-based substrate manufacturer to earn the RHP certification.
Profile Products’ Reid Smith Named to 40 Under 40 Class of 2022
May 6, 2022
This is the third year in a row a HydraFiber employee has been welcomed into the class.
Profile Products Partners with FibreDust for New Coir, Engineered Fiber Blocks
July 9, 2021
The blocks combine two popular substrates premixed and ready for use, simplifying growing media management and resourcing
HydraFiber’s Nathan Carney Named to GPN 40 Under 40 Class of 2021
May 17, 2021
This is the second year in a row a HydraFiber employee has been welcomed into the class.
With Strong Adoption Rate, HydraFiber Celebrates 100th Machine Installation
April 5, 2021
HydraFiber®, in partnership with AgriNomix®, a leading supplier of innovative, cost-effective greenhouse automation solutions, is celebrating the 100th installation of HydraFiber Processing Equipment, just a few years after a successful market launch.
Expanding Regulations, Supply Chain Constraints Underscore Importance of Reliably Available Growing Media
March 3, 2021
HydraFiber® now offers a substrate solution for every type of grower, emphasizing consistency and dependability.
Profile Products Launches $9 Million Expansion Following Major Acquisitions and Enhancements
January 19, 2021
Expansion is the latest in growth that includes numerous acquisitions, state-of-the-art facilities and elevated sustainability standards.
Profile Products Expands Horticulture Business with Acquisition of Sphagnum Peat Moss Producer Sunterra Horticulture
December 3, 2020
Profile Products today announced the acquisition of Sunterra Horticulture, a major producer of professional-grade sphagnum peat moss.
New HydraFiber Resource Library Features Information Growers Need, When They Need It
October 27, 2020
HydraFiber announces the launch of the new digital HydraFiber Resource Library.
HydraFiber Ultra and EZ Blend Products Now Offered in 95-Cubic-Foot Tower Option
July 13, 2020
Growers can now purchase HydraFiber® Ultra 160 and 365 formulations, as well as HydraFiber® EZ Blend, in 95-cubic-foot towers.
HydraFiber’s Daniel Norden Named to 40 Under 40 Class of 2020
May 11, 2020
HydraFiber's Daniel Norden, senior R&D and technical manager, has been named as an honoree in the 40 Under 40 Class of 2020, chosen by Greenhouse Product News.
Profile Products Celebrates Grand Opening of Plant Expansion with Ribbon Cutting Ceremony
August 8, 2019
Profile today hosted a ribbon cutting ceremony to open the company’s newest wood fiber plant expansion in Conover, NC.
HydraFiber Expands with New Products, Hybrid and EZ Blend, for Growers of All Sizes
July 15, 2019
HydraFiber Hybrid and HydraFiber EZ Blend are now available, providing a broader range of solutions for growers and soil blenders of any size without the need for specialized processing equipment.
Profile Products Hires National Sales Manager for Horticulture
May 16, 2019
Profile Products is pleased to announce the hiring of Ken Fisher as a National Sales Manager for Horticulture.
Profile Products Opens New Fiber Plant in Conover, North Carolina
May 9, 2019
Profile Products recently completed its state-of-the-art wood fiber processing plant in Conover, North Carolina.
Profile Products Welcomes Jeff Knape as Director of Business Development
April 22, 2019
Profile Products recently hired Jeff Knape as director of business development.